Motion Design is a powerful tool for communicating and explaining complex or new ideas in a condensed period of time. People are spending more time watching video, and companies everywhere are using this trend to tell better stories about their brands. Motion design, in particular, is changing how users interact with brands and leads to much better conversion rates than live action film. Motion tells stories that are comprehensive and engaging. And now, it’s an essential piece of marketing because it’s one of the best ways to convey a message that will stick with your consumers.

Nothing grabs attention like a moving image and there has never been a better time to look at motion as a way to create a point of interest with your customers. motion graphics are an affordable option for small to medium sized organisations. While motion designs are often very brief and involve graphics with minimum detail, the process is far from simple.